A local sporting goods store in Colorado Springs, Colorado abruptly pulled all Nike products from their shelves Thursday; citing the iconic brand’s controversial advertisement campaign featuring professional protester Colin Kaepernick.
According to NBC, the owner of Prime Time Sports decided to ditch the shoemaker after their “Sacrifice Everything” campaign went viral on social media, saying “I gotta do what I gotta do. I’m just doing it”
The owner recalls his father-in-law’s experience as a Prisoner of War, adding “He said the hardest part for me was watching his fellow soldiers get beat up and killed in front of him and he couldn’t defend them because it would have cost him his life.”
“So Colin, you don’t know what sacrifice is, you just don’t know what it is, in my opinion,” he added.
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