According to reports from multiple outlets, Mark Zuckerberg’s Meta is readying an app that aims to put Twitter out of business for good; it’s reportedly called “Threads.”
From MSN:
Screenshots suggest it will feature a continuous scroll of text like Twitter with buttons similar to the Like and Retweet functions, according to technology news site The Verge.
Zuckerberg’s company is already courting celebrities and influencers to test the app. Meta has been negotiating with TV host Oprah Winfrey and Tibetan religious leader the Dalai Lama to open accounts, hoping that high-profile early users can help tempt the masses to join.
“I know for a fact they’ve been talking to a British celebrity, and some US big-name stars,” says Matt Navarra, a social media consultant.
A launch of the new app could come as soon as “the end of the month or beginning of next month, they have been onboarding people for a little while”, he claims.
This story is developing…
Zuckerberg, ever an opportunist, has spied an opening to subvert Facebook’s long-time rival. Work began on Meta’s new app in January, mere weeks after Musk finally took over Twitter.#Twitter #Meta #ElonMusk #MarkZuckerberg #Facebook #Instagram #Threads https://t.co/zQP1ayvjT7
— Telegraph Business (@TeleBusiness) June 19, 2023