MSDNC has lost all credibility — now it’s losing all its viewers.
According to a Fox News report, MSNBC’s revamped primetime lineup is a disaster, with former White House press secretary Jen Psaki shedding half the audience her predecessors averaged in her new 9pm timeslot.
Psaki took over MSNBC’s prized 9 p.m. ET slot Tuesday through Friday last month, as “The Rachel Maddow Show” scaled back to Mondays only—after briefly returning to a five-night schedule during President Trump’s first 100 days.
From Fox News:
“The Briefing with Jen Psaki” averaged 971,000 total viewers from its May 6 debut through May 28, shedding a staggering 47% of the audience that Maddow and Alex Wagner pulled in at 9 p.m. ET throughout 2025.
Psaki has also hemorrhaged viewers from the advertiser-coveted demographic of adults aged 25-54, averaging 78,000 for a 52% drop compared to the 161,000 demo viewers that Maddow and Wagner averaged on Tuesday through Fridays at 9 p.m. ET before the former Biden spokesperson took over. Wagner hosted Tuesdays through Fridays in Maddow’s usual spot before Trump’s inauguration.
The network also canceled Joy Reid’s program “The ReidOut” and replaced it with “The Weeknight,” an ensemble program featuring former Vice President Kamala Harris spokesperson Symone Sanders-Townsend, Alicia Menendez, the daughter of disgraced former Sen. Bob Menendez, D-N.J., and Michael Steele, the former Republican National Committee chair who now staunchly opposes the GOP.
“The Weeknight” debuted on May 5 and averaged 776,000 total viewers through May 28 for a 12% drop compared to the 886,000 total viewers that “The ReidOut” and other temporary programs managed throughout 2025 in the 7 p.m. ET timeslot before changes went into effect.
“The Weeknight” shed even more viewers from the key demo, as the new MSNBC show averaged 72,000 for a 20% decrease, compared to the 90,000 demo viewers who tuned into the 7 p.m. ET timeslot before the ensemble program kicked off.
MSNBC had its second-worst May in history among both total day and primetime in the demo.
For the month, MSNBC posted a weak average of just 49,000 viewers in the key demo, trailing CNN’s 59,000. In primetime, CNN led again with 76,000 demo viewers, while MSNBC lagged behind at 73,000.
Legacy Media lies and they’re paying for it.
MSNBC's Ratings Plummet Even Further After Jen Psaki Moves to Primetime: Report https://t.co/CgJ3Cny7Hi— True Patriot Voice (@TruePatriotVox) June 3, 2025