Grand opening. Grand closing.
Former Vice President Kamala Harris drew online blowback after reviving her “KamalaHQ” account on X and rebranding it as “headquarters_67,” a nod to Gen-Alpha slang her team is using to pitch a youth-targeted messaging push ahead of the 2026 midterms.
Harris’ account adopted “67,” a piece of internet lingo some kids use as a throwaway response when they don’t feel like answering a question. The attempt to sound current, however, quickly turned into fresh fodder for conservative critics who argued the trend is already stale.
“My children have informed me that ’67’ is already old, tired, and cringe, so once again, Kamala is coming up short,” Manhattan Institute senior fellow Chris Rufo wrote in response to the rebrand.
Watch the clip below:
My children have informed me that “67” is already old, tired, and cringe, so once again, Kamala is coming up short. https://t.co/xg0CHreOJh
— Christopher F. Rufo ⚔️ (@christopherrufo) February 5, 2026
CNN also took a shot at Kamala 3.0, agreeing that the rebrand was “probably cringe.”
Watch the clip above. More over at The New York Post:
Kamala Harris gets skewered for attempting Gen. Alpha brainrot slang https://t.co/rdIZpHXT50 pic.twitter.com/XybserTzDT
— New York Post (@nypost) February 5, 2026
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