According to a New York Post report, The Don Lemon Show may be in trouble after just two episodes as viewership reportedly took a nosedive after the premiere with guest X Owner Elon Musk.
Musk’s X originally planned to partner with Lemon on his show until Elon saw what Lemon planned to do.
“His approach was basically just ‘CNN, but on social media’, which doesn’t work, as evidenced by the fact that CNN is dying,” Musk told an X user earlier this month. “And, instead of it being the real Don Lemon, it was really just Jeff Zucker talking through Don, so lacked authenticity. All this said, Lemon/Zucker are of course welcome to build their viewership on this platform along with everyone else.”
Lemon also asked for a ridiculous amount of perks, including a Tesla Truck, a podcast in space, and a $5 million dollar advance.
Lemon’s second episode, featuring an interview with tech journalist Kara Swisher, was posted on X and YouTube last Wednesday, has garnered just 190,000 and 93,000 views, respectively, as of Tuesday morning
“Nobody is watching,” one media watcher told The Post. “Poor Don, he doesn’t realize people watched the first interview because of Elon — not him! Watching the Elon interview reminded everyone of how much they dislike Don.”
From The New York Post:
That’s a fraction of the views from his interview with Musk, posted to both sites on March 18, which has amassed 2.2 million views on X and 1.2 million views on YouTube as of Tuesday.
His interview with Swisher wasn’t even reposted by the well-known tech journalist, who, like Lemon, has 1.5 million followers on X.
“She knew it was so bad that she has ditched him and not promoted,” said another media insider.
The cratering viewership has come despite Lemon’s whirlwind media tour in the wake of the Musk fiasco. He returned to CNN for an interview with Erin Burnett, and made appearances on “The View,” the “Tamron Hall” show and “The Dan Abrams Podcast.”
“To start strong and then immediately fizzle is worse than starting slow and building an audience,” the source said.
More over at The New York Post:
‘The Don Lemon Show’ in tailspin after being dumped by Elon Musk: ‘Nobody is watching’ https://t.co/qWhwO7Xp01 pic.twitter.com/fxuEcxfwgI
— New York Post (@nypost) March 26, 2024
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